Get Started on Instagram
Instagram is the flavor of the era now that Facebook has purchased them. Like any other social media, there’s no 100% guarantee that it will help grow your enrollment, but getting the word out visually through Instagram is the goal. Kind of like Facebook on steroids. Teens and moms are using Instagram to share– like any other social media the key is growing followers and getting shares.
Get an Instagram account- Simply sign up for an account (e.g., use the same name as your Twitter handle), add a profile photo (e.g., brand logo) and a link to your website, connect your account to Facebook and let your followers know they can follow you there. Here are a few tips on how to get started.
#1 Balance great pictures of dancers, with fun behind-the-scenes activities in your studio.
Anthropologie has struck a good balance with their images. A puppy picture received 7,640 likes and a picture of their personal shoppers posing at a company luncheon event received 3,457. Translate: moms with their younger adorable toddlers with older dancing sis.
#2 Cultivate a Following
Connect your Facebook account
Engage by following others and liking their photos
Cross-post selected images to your Facebook page with a hashtag that aligns
#4 Debut Videos
A picture speaks 1000 words, a video a million? Videotape a fun “testimonial” from your kids, a class, or an amazing move.
#5 Embed Instagram Video in Your Blog or Website
Um, HELLOOOO! Dance Studio Web Designs builds a website with Instagram integration
#6 Follow Your Followers Back
The people you follow on social networking platforms make all the difference in the world. Yes, follow your students. Risky I know, but that is how you are going to get your images out to other students.
#7 Generate a Flexible Posting Plan