This Article was created to help Dance Studio Owners GROW ENROLLMENT even though they don't have their own marketing department! These are the same tools that the big marketing agencies use to help brands like General Mills, Honda, and Procter and Gamble grow their business!
IT ALL STARTS WITH CONTENT
Content marketing is the creation and curation of valuable content (written, audio, video or graphic), in order to acquire and retain customers and clients.Check out this snazzy FREE TOOL called PORTENT. It's fun and easy and can help you make awesome, eye catching flyers like:WHY OUR SUMMER DANCE CAMP IS HOTTER THAN...YOUR OVEN.
Content Strategy Tool
Plan a content strategy using keyword research and audience size.
Content Idea Generator
Generate titles and tips for your content.
Enter a keyword to generate 5 titles for your content.
LOGOS AND PRINTING
Make a free logo in 8 minutes.
Receive 250 business cards for no cost.
Design and print professional brochures.
SURVEY, POLLING, AND QUIZ TOOLS
Surveys, polls, and quizzes can be a fantastic way to find out more about your industry, target market, and existing customers.
Create and publish online surveys in minutes.
A free and easy-to-use polling tool.
Search engine optimization (SEO) is one of the most important components of your overall marketing plan. These tools will help you optimize your website so that it will rank better in the search engine result pages.
Analyze your website and receive data and optimization tips.
KEYWORD RESEARCH TOOLS
Keyword research is the process of finding popular search terms and using them to optimize your website so that it ranks higher in the search engine results pages.
Google Keyword Planner
Research popular search terms and keywords found on Google.
Get thousands of keyword suggestions in under a minute.
Find High-Performing Keywords
Reveal high-performing keywords in minutes.
WEB ANALYTIC TOOLS
Web analytics is the measurement, collection, and analysis of web data in order to understand and optimize the effectiveness of a website.
Check for duplicate content, broken links, and internal page rank.
Online Traffic Analysis
Analyze and optimize your website traffic.
Google Webmaster Tools
Make Your Site Google-Friendly
Get data, tools, and diagnostics for a healthy, Google-friendly site.
SOCIAL MEDIA TOOLS
Every small business needs to have a social media presence in order to reach more prospects, leads, and customers. These tools simplify and enhance the social media marketing process.
Social Media Image Maker
Resize and retouch your social media images
Social Media Dashboard
Manage all your social media accounts from one location.
Social Media Productivity
Schedule updates, find people to follow, and monitor your activity.
PUBLIC RELATION TOOLS
There’s no better way to spread the word about your small business than through a public relations campaign. Here are a few tools to help you accomplish that goal.
Press Release Templates
Browse through dozens of press release templates.
Free Press Release
Press Release Distribution
Submit your release to Google News and other search engines.
Local Marketing Source
Local Keyword Tool
Research and generate keywords for your website.
Compare Local Competitors
Comparison between you and your top Google+ Local competitors.
WRITTEN CONTENT TOOLS
The following tools will help you become a better writer as you publish and promote your written content.
The leading online English grammar checker.
Convert Word documents to clean HTML formatting.
Improve Typing Skills
An online program designed to enhance your typing skills.
VISUAL CONTENT TOOLS
If you enjoy creating pictures, graphs, charts and infographics, you need to tap into these helpful tools.
The leading source of free photos.
Easily edit and resize your photos online.
Create and Share Infographics
Create and share professional-looking infographics.