Dance Studio Design Blog
Jun
17
2013
You may have already heard about Instagram, the photo-based social media platform oh-so-popular with teens and celebrities. However, you may not have realized that you can use Instagram to generate sales and increase enrollment and exposure. read more
May
22
2013
So you have a Facebook. You have a lot of “likes”, which is a good thing. But how many of these “likes” convert into new students? Or are the only people that like you your existing student base? Have all those hours of photo posting increased registrations? These should be questions you ask yourself when managing your social media. read more
May
20
2013
Written by Lori Shecter
It's really fast and easy and helps a LOT in SEO! I found this great video on how to create a YouTube account. You Tube is important for SEO because Google owns YouTube and therefore loves YouTube Videos. read more
May
14
2013
As we approach the end of the school year we need to continue to think about how to keep our studios growing and healthy financially. An often forgotten area that creates excitement and can add income is makeup. Dance Studios Web Design reached out to EXPERT CHRISTINE DION for some ideas about using makeup to not only help add to the excitement of recitals and competitions but to help increase revenue for your studio! Aside from giving us great advise, Christine has many amazing videos for you to share with your students. read more
May
14
2013
Written by Lori Shecter (originally posted by Patti Komara)
We borrowed these tips (but slightly revised them) from Patti Komara: a leading consultant in studio growth and owner of TUMBLEBEAR. We love Patti and the tips she has to offer! 1) Review your class offerings. Analyze your sales figures from the last 12 to 18 months and figure out which classes were your best. You don’t have to be all things to all people. What do you do better than any other studio in the area? Next, look at adding complementary products or services to the mix while focusing on your most successful classes. People already love you. Sell them a second type of class. Offer preschool dance, preschool yoga, swimming, an educational preschool. read more
May
13
2013
There are many dance studios who help others in need. A recent example of this is THE KICK DANCE STUDIO's in Monmouth NJ raising funds for the Monmouth Beach Elementary School that was badly damaged by hurricane Sandy. But what about when dance studios need to raise funds to stay in business or to help with competition expense? read more
Harnessing the Power of the Internet in less than 1 hour was a seminar that I gave last summer at THE PULSE in New York City. It had over 100 attendees and was very well received by our Dance Studio Teachers and Directors. Covering the principles of marketing are the same whether you are selling soap or dance classes: differentiate, focus and execute. read more